 | Seamless eStream Office Integration |
 | Startup eCommerce Template |
| User Friendly Web Site |
| Flyer Items featured |
| Automatic 'Out of Stock' status |
| Integrated Credit Card Payments |
| Customer accounts self managed |
| Configurable Privacy Policy |
| Configurable Contact Us form |
| Customer eMail Notification |
| Site Shipping and Refund management |
| Customer 'Favourites' List |
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Seamless eStream Office Integration
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- The eCommerce template interfaces to your Back Office, treating your eCommerce Web site as an additional POS Lane.
- The huge advantage to you is that your Inventory control and pricing need only be done once, instead of duplicating figures between your store and Internet business.
- Another great advantage is that, in many situations, you do not need to order an item until the customer actually buys it from your eCommerce site!.
Please note that you will require the following to ensure the success of your eCommerce site;
- A Merchant Visa account with your bank and an account with Mercury Payments
- An Internet Services Provider that allows for .NET based Internet eCommerce application hosting.
- eCommerce marketing and consulting services.
(Move your mouse over the Red Arrow to the left of any feature to see more details for that feature.)
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Startup eCommerce Template
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- We supply a startup eCommerce template to get you going once your Back Office Inventory setup is completed.
- This template is css compliant and can be customized by Web Designers or knowledgable IT personnel.
- We supply a starter kit and instructions sufficient for you to get your site started with an Internet Services Provider (ISP).
- You will receive an instant link to setup your Credit Card Merchant account through Mercury Payment Systems.
- We are commited to supporting this template and it will be sufficient for you to start selling your merchandise online immediately upon completion of setup.
- There is a lot to running your own eCommerce site. It is a different business to running and marketing a traditional retail store.
- If your are new to the eCommerce world, you will require additional consulting and marketing services if you want to go outside of the template that we provide.
- We provide Internet eCommerce consulting, graphic layout services and support at our standard service rates.
- A working demo of the template can be viewed at https:/secure.owenbusiness.com/store
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User Friendly Web Site
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- Once inside the eCommerce Site store, your customers will find a very easy navigation menu.
- Each screen has an instant help or hints button.
- The site is based on the structure (Area/Department/Category) that you have already given your store.
- This means that the moment an item is setup in your Back Office it can be assigned a picture and comment, then sent to the site.
- You will not have to go on to the site to download the graphic again, the Back Office takes care of all the integration.
- This means that there is only one piece of software to learn, one database to maintain, saving you a lot of time and headaches!
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Flyer Items Featured
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- The eCommerce Template allows you to show the same Special Pricing Event (Flyer) that you have setup in the Back Office.
- The 'Hot Deals' on the site will be effective for the same date range that you give to your Instore Flyer.
- For any item, the customer can bring up a larger screen showing a detailed picture of the item with Inventory reference information.
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Automatic 'Out of Stock' status
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- You can set a target to which items on the site will display an 'Out of Stock' icon once a certain stock on hand level is reached.
- The site will always display the Stock On Hand to the customer as your actual stock, less the quantity you have specified.
- Once the target is met, the item can no longer be purchased from the site until you receive more of the same.
- This system prevents the store from being run out of stock by your Internet customers, but allows the Internet customer to see that you do normally supply the product.
- You can of course turn this system off if you have time to re-order the product once your on line customers order it.
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Integrated Credit Card Payments
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- Customers will setup their Name and Billing/Shipping address prior to payment.
- Once they have completed filling the 'Shopping Cart', they can proceed to the payments page.
- This Page allows for payment via a Credit Card, or optionally, Cash On Delivery.
- Customer charge card numbers are hashed before entry into the database.
- The online database is protected from casual browsing from unathorized agents, keeping your customer's privacy and your sales data known only to you.
- Once the Purchase has been shipped using the integrated Management module, charge card numbers are deleted from the database, leaving only the record of the payment.
- The Back Office database is updated only when a Sale is completed, shipped and closed using the site Mangement module.
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Customer Accounts Self Managed
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- Start your own Discount Club program.
- You define what discount the Club Customers customer is awarded initially.
- As with your POS Lanes, not all items need be allowed a discountable status.
- Customers can self manage their Club account information, passwords and favourite items list.
- The Discount Club enables you to collect eMail addresses from your customers (with their approval) so that further goods and service can be marketed to them.
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Configurable Privacy Policy
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- Maintaining customer privacy is a very important part of doing business on the Internet.
- There are many safeguards built into this template to ensure that data cannot be read by anybody but you.
- Your privacy policies are defined by you and are clearly posted on your eCommerce site for your customers to review.
- An initial privacy statement is provided by the starter kit but it would be up to you to review/edit the policy before site roll-out.
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Configurable 'Contact Us' form
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- The Information on the 'Contact Us' screen is configured in the Back Office Software.
- It allows for anonymous feedback as well as feedback from customers who wish to be known.
- The 'Contact Us' screen is designed so that you may obtain feedback about your site's operability, look and performance.
- If a problem ordering an item occurs, or there is a Credit Card authorization problem, the messages are automatically shown on the 'Contact Us' screen if your customer navigates to it.
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Customer eMail Notification
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- If a payment is approved at the completion of a sale, then the customer is notified by eMail with the approval code and sales details.
- A copy of the order also gets sent to the Store eMail designated in the Back Office setup.
- The customer can also view and print an immediate copy of the confirmation directly from the web site.
- Once you have been emailed a copy of the order, you can then go back to the web site and use the management module to arrange shipping etc.
- If you have to refund the customer's money due to short stock or other problems then the management module enables you to do this.
- Customers are again notified by email upon the completion of shipping and/or if any refunds have to be made to their Charge Card.
- Local Delivery COD orders allow for additional instructions and order review prior to delivery.
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Site Shipping and Refund Management
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- Once you have been notified by eMail of a new order, you can go to the secure Management module on your site.
- This module includes security that ensures your Back Office is the only one that can use the site.
- Each screen in the Management module has a help button describing the operations in detail.
Once inside the Management Module, you can;
- Ship Orders.
- Void Orders.
- Return full or partial payments on an Invoice.
- Make refund payments on goods returned.
- Close Shipped sales so that the Inventory levels and Financial reports on the Back Office are updated.
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Customer 'Favourites' List
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- As your customers buy your products, their 'Favourites' list is updated.
- They can also choose to add items to the list without buying them.
- They can make purchases from their list at any time.
- Items can also be deleted from the list at any time.
- The customer's list is only available when customers log into the site after having explicitely stated that they want to join the Discount Club.
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